Kerry Osmond BA PDIPM
Director

I can offer you specialised marketing expertise, with the development of an appropriate strategy and effective creative solutions, using the best cost-effective approach for you. Through experience, understanding and excellent judgement, I provide successful bespoke marketing solutions that will meet the needs of you and your business. I'm passionate about Marketing and that passion is built on sound experience - matched with a sound understanding and interest of current trends within the marketing industry. I have broad experience and distinctive skills, and can certainly contribute to the success of your business. Much of my work is focused on helping companies and self-employed individuals develop both immediate Marketing solutions and/or long-term growth strategies. From simple, small local press advertising for the self-employed individual and small business to higher level corporate and strategic long-term TTL Marketing strategies.

Why your 'best' customers buy from you?
Where you can find more of them?
How well customers rate you against your competitors?
Which opportunities you should exploit over the next five years?
What are the key factors for success to exploit them?
How to influence your customers' future spend?
How good your service is and where you need to improve?
How to manage your product range for the best return?
How a change in price will increase/decrease your profits?
What is the most cost-effective way to attract new customers?

I have worked on a variety of freelance projects, these have included preparing new business proposals, providing marketing support, managing identity development projects, managing design projects and the development and implementation of Marketing strategies.

My previous work has been achieved through an ability to quickly understand the clients' current situation and marketplace, an ability to achieve results through people, a 'hands-on' approach and the ability to 'hit the ground running'.

Initial project briefing and marketing analysis reviews are an important part of my assessment of both the size of the challenge, and, excitingly, the size of the opportunity for the business.

I would initially meet you for an hour meeting to discuss your needs, which is not charged. You will receive a written summary and proposal with costs that would be associated, within 7 days.

Research and proposal are the first stages. Just as important however, is the implementation which follows. Whether it is a flexible agreement that works on a 'when required' basis or a short term contract for a number of days per month, I can help. I can either work independently or in your offices. Sometimes a combination of both is best. Either way, I would become part of your team, and would need to be fully aware of everything to do with the project. Naturally I can promise complete confidentiality.

I charge a competitive day rate, though I am happy to negotiate reduced rates for long contracts or for a specified project. I work fast and can handle a steep learning curve. I also recognise that there is a need to define limits, and to agree what can realistically be achieved within a given time or budget.

I am more than happy for you to contact me if you would an informal chat to discuss any ideas you may have, or to simply introduce yourself and say a friendly Hello!